A 7.1x return on ad spend and 2,631 new patient enquiries from 12 months of Meta lead ads for Krownd Men's Aesthetic Clinic.
Krownd Men's Aesthetic Clinic is a men's hair transplant and aesthetic clinic in Mermaid Beach on the Gold Coast, Queensland.
Krownd's Meta campaigns had been managed by a freelancer, and the clinic was looking to move to a specialist agency. The brief was to scale lead generation of new patient enquiries, and to clearly show attribution from the advertising campaigns and their effect on the company's revenue.
Our paid advertising team ran Krownd's Meta advertising as an always-on lead generation programme, built around two key campaign types: one to test new creative and audiences, and one to scale what was proven. Ads that performed in testing were moved into the scaling campaign, so the bulk of the budget always sat behind creative with a track record.
Creative diversity was central to the results. A wide variety of diverse creative was included and tested, with lead volume and cost per lead tracked ad by ad every week, to find the combinations that generated the best possible results.
Every enquiry went straight into Krownd's CRM, tagged to the Meta campaigns, so the clinic team could follow up quickly and every sale could be traced back to the advertising that produced it.
Across the 2025-26 financial year, Krownd's Meta lead ad campaigns returned 7.1 times the ad spend in revenue from sales attributed to the campaigns.
The campaigns delivered 2,631 patient enquiries over the 12 months, an average of around 219 a month.
Return on ad spend is revenue from sales attributed to Krownd's Meta lead ad campaigns between July 2025 and June 2026 (ex GST), divided by Meta ad spend over the same period.
Patient enquiries are leads from the Meta Ads account.
These results are real but not guaranteed and are an indication only.
At AttentionMedia, we don’t just run campaigns. We build growth strategies that get results. We give your brand the tools, expertise, and momentum it needs to stand out and scale.
